The Competitive World of Blogging

The modest fashion industry has grown tremendously, with the rise of Muslim designers and events taking the world by storm. The most recent event that took place was Dubai Modest Fashion week 2019.

DMFW has become a yearly event and seeing it first hand was an interesting experience. It was eye-opening to step into the world of glitz and glamour, influencers dressed to impress and designers ready to take on the runway with their lavish collections.

A few words from DMFW co-founder Franka Seoria:

“Modesty means being modest; both for the look and attitude. Modest fashion to me now is more than just fashion but also doing good to others & the earth with whatever ways possible.”

Attending DMFW enabled me to see the hard work put into the designs and see the formation of such a grand event. However, one of the greatest downfalls at the event was assessing and seeing the influencer/ blogging world unfold in front of my eyes.

So, what does it really mean to be an influencer? What does it mean, if the room is filled with stunning women who just choose to compete with one another, rather than embrace one another’s successes? I was slightly hesitant to attend such an event, because of this. There has been a massive change in the industry and influencer/blogger world in recent times – we have become more obsessed with ourselves, rather than immersed in the creativity of the industry.

Being in the crowd of influencers made me feel small instead of feeling welcomed, meaning it was no longer a space to celebrate the successes of one another, but to see who was the better dressed and who had more followers.

So why is it that the influencer world often has more of a negative impact rather than a positive one? Well, I wish I knew the answer to that one too. We’ve grown up in the world of technology, where the perception of perfection and a woman’s appearance is analysed 24/7, changed and constructed in a way that the younger generation now look up to. We have formulated the essence of perfection to be seen and if it is not seen, you are no longer labelled as “Instagram worthy” or “beautiful”. We now live in a society that defines you by your follower count, instead of who you really are and what you are capable of.

As influencers we should be reminding the younger generation and the generation to come, that we should define our own beauty and not allow these “perfect” social media platforms to deceive us because the reality is nobody is perfect. Showing that you are human, just like everyone else, is okay. Teach those that support you, rather than looking at them as just a number.

It is moments like these where we all need to step back and remind ourselves why we started doing what we love, whether that’s fashion, writing or any form of content creating. We didn’t start because of the followers or likes, we started because we loved creating beautiful images and immersing ourselves into the world of creativity. We need to remind ourselves that those numbers we keep counting, are also people showing their support for us. So rather, embrace the platforms you have the right way; don’t compete with one another and instead help one another. It’s about rising together as a community and reminding ourselves of the struggles we had to go through to get to where we are today.

Influence the youth the right way, not with pride, but with true motivation and gratitude in all that you do. We all started off somewhere. Never forget the journey and path that you have taken and be grateful for the chances that you have been given.

On a lighter note I would like to take this moment to thank every single one of you, for supporting and showing genuine care for the SuperSisters platform. We wouldn’t be here if it wasn’t for all of you.

“Never forget those that support you, for without them, you have lost a foundation greater than both you and I.”
Tags: Influencers, Instagram, Love Your Self, Social Media

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Faiza Saqib
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